The Massachusetts Air National Guard intends to award a sole-source contract to Springfield Thunderbirds for a localized advertising and marketing campaign at the MassMutual Center during home games. Services include concourse tabling, dasherboard signage, on-ice promotions, and lobby poster advertising. The contract consists of a 12-month base year with four 12-month option years, with an estimated total value of $150,000. Performance will occur at the MassMutual Center during Springfield Thunderbirds home games. Interested parties may submit capability statements, though this is not a competitive solicitation and the government will decide whether to compete based on responses.