RFI#1:Marketing Support Functions
AETCMA25RFI001
The Air Education and Training Command (AETC) is seeking information from qualified advertising agencies to provide full-service marketing support for Department of the Air Force recruiting efforts. The scope includes campaign strategy, creative development, media planning, data optimization, and AI-driven personalization. A key amendment extends the submission deadline and adds a requirement for a Rough Order of Magnitude (ROM) estimate. This is a request for information only and does not obligate the Government to award a contract.